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An Introduction to Book Publishing |
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Written by Deaven Butler
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think that there are way too many untold stories that go to the grave because too many people don’t have any idea how to publish their story or if they do they don’t feel they have the resources to make it happen. That’s why we are here. That’s why we have stepped back in to book publishing.
This section of the site will get you some practical insight to what’s involved in publishing a book. The Production and Publishing link will give you a step-by-step overview through the entire process from beginning to end.
Our main thrust in book publishing is to work with unknown authors that have untold stories or a cutting-edge messages that are worthy of publication. This concept takes us in the direction of “self-publishing,” but with a very needed spin on it — a hybrid of sorts — keyword — “promotion.”
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Written by Deaven Butler
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 first got involved in book publishing at an entry level back in 1978. I was hired as an artist for Kenneth Hagin Ministries and my main responsibility was to layout the monthly publication and design book covers. When I left there to start my own graphics art company in 1987, I had no idea of starting a publishing company or getting involved in book production other than designing book covers — that was always fun.
To my surprise, almost from day one, the main request for my new graphics company was, “Do you do books?” Over and over I heard this request, so what else could I say but, “Yes, of course we do books!” After that, producing, promoting and distributing books became our main course. Over the span of all these years, we have done many books for many people and it has given us a real sense of what is required to successfully publish a book and what works and what doesn’t.
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Production and Publishing |
 efore a book can be published, it must be produced. Book production consists of writing or transcribing, editing, typesetting/page layout, and cover design — just to give a general overview. Of course, there is really no reason to even start the process unless you have something of quality to say.
Once the book is produced, it can be printed in the traditional sense or marketed as an eBook or both. Needless to say, printing can be a very sizable part of the overall budget.
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